PR Newswire
08 Sep 2022, 11 GMT+10
SINGAPORE, Sept. 8, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced Megan Reichelt as Country Manager Southeast Asia (SEA). Megan was previously the APAC programmatic Head for APAC at IAS. In her current role, she will actively work with brands, agencies, publishers, and technology partners to increase digital media quality and programmatic growth across SEA. Based in Singapore, Megan will report to Laura Quigley, SVP APAC.
As Country Manager, SEA, Megan will develop sales strategies to best support current clients while building new partnerships with key stakeholders to help them go beyond verification and make every ad impression count. Megan joined IAS in June 2021 as Strategic Partnerships Manager and, within a short span, was promoted to APAC Head of Programmatic business. With programmatic sales and marketing experience across Australia and Singapore, Megan brings strong expertise in business development, sales strategy, and scaling local market programs. Before joining IAS, she was the Marketing lead for Accor hotels, working on digital advertising and content strategies.
"With our continued investment and growth plans in Southeast Asia, we have rapidly expanded our team across multiple functions in Singapore. I am thrilled to have Megan provide operational excellence, team management and sales leadership in the region," said Laura Quigley, SVP APAC, IAS. "She has already been very successful in her programmatic lead role with strong track records of building strategic partnerships across these markets and growing business within the ad tech space. I am confident she will successfully guide the teams and help clients improve their digital spending outcomes."
"With the growth of digital advertising comes a greater need for media quality measurement, which makes this an exciting opportunity," said Megan Reichelt, Country Manager, SEA, IAS. "Southeast Asia's digital media market is evolving quickly, and I look forward to working with marketers and publishers to tap into IAS' solutions that can help drive efficiency and return on their investments in new ways."
About Integral Ad Science
Integral Ad Science (IAS) is a worldwide leader in digital media quality. IAS makes every impression count, ensuring that ads are viewable by real people in safe and suitable environments, activating contextual targeting, and driving supply path optimisation. Our mission is to be the global benchmark for trust and transparency in digital media quality for the world's leading brands, publishers, and platforms. We do this through data-driven technologies with actionable real-time signals and insight. Founded in 2009 and headquartered in New York, IAS works with thousands of top advertisers and premium publishers worldwide. For more information, visit integralads.com
SOURCE Integral Ad Science (IAS)
Get a daily dose of Asia Bulletin news through our daily email, its complimentary and keeps you fully up to date with world and business news as well.
Publish news of your business, community or sports group, personnel appointments, major event and more by submitting a news release to Asia Bulletin.
More InformationATLANTA, Georgia: After two consecutive years of declines mainly caused by the COVID-19 pandemic, babies born in the U.S. in ...
The number of soldiers in the Israeli army killed in the current Israel-Hamas war has topped 400. Three hundred and ...
MOSCOW, Russia: A Russian court has extended the detention of Evan Gershkovich, a U.S. reporter for the Wall Street Journal, ...
Israel intensified its deadly bombardment of the Gaza Strip Saturday as renewed fighting with Hamas entered a second day following ...
ARLINGTON, Virginia: This week, the conservative U.S. political network Americans for Prosperity Action (AFP Action), led by billionaire Charles Koch, ...
BEIJING, China: The Chaoyang District Intermediary Court in Beijing has begun compensation hearings for the Chinese relatives of those who ...
REDMOND, Washington: Microsoft President Brad Smith said there is no chance of super-intelligent artificial intelligence (AI) being developed within the ...
NEW YORK: A survey by Consumer Reports found that electric vehicles (EV) from 2021 through 2023 model years encountered nearly ...
LONDON, UK: In a report released this week, the Economist Intelligence Unit (EIU) said that Singapore and Zurich tied for ...
WASHINGTON D.C.: This week, the U.S. Federal Aviation Administration (FAA) said it implemented a new aircraft certification policy, which requires ...
WASHINGTON D.C.: As businesses built more warehouses and accumulated machinery equipment, the U.S. economy grew faster than initially forecast in ...
WASHINGTON D.C.: This week, the White House said that Senior Biden administration officials met with the makers of respiratory syncytial ...